Fine ideals abounded when Ofcom took over control of TV & satellite
regulation. Over the last few weeks, promises of "joined up regulation"
have unraveled and in reality only inconsistency and confusion have
reigned.
Things started to go downhill when the decision to allow the UK
broadcast of hardcore R18 material was delayed until the end of May. It
is interesting to note that political concerns are likely to have caused
the delay. Ofcom's chief executive Stephen Carter said recently about
another public consultation: "by the time we have digested what we
expect to be an extensive set of comments and developed our final
proposals, it will be in the immediate run up to a May election and,
though we are an independent regulator, that is never the best time to
be announcing decisions that could have significant market and public
policy impact".
This delay seems to have left Ofcom in a quandary about how to enforce
the current guidelines which were drafted under a historical set of
assumptions that are now irrelevant and probably illegal. How can Ofcom
justify enforcing old rules ensuring "taste & decency" when this
restraint has been deleted from law?
Anyway this is exactly what Ofcom have done when they recently elected
to fine Playboy TV £25,000 for breaching the prohibition on broadcasting
hardcore R18 material. The original offence occurred in spring of 2004
when several broadcasters were pushing the envelope by showing girl on
girl hardcore. Presumably the long delay in dealing with the complaint
was due to the relevance of the public consultation which was expected
to allow R18 material anyway. I guess that the response to the complaint
could not be postponed indefinitely and that Ofcom were forced to deal
with it against the inherited guidelines which ban R18 material and
therefore hardcore.
Ofcom stated that "Playboy TV UK broadcast under encryption, R18 version
material which is prohibited under the Code. It showed extremely graphic
images of real sexual activity including close-ups of genital
penetration".
They continued to say that they regard the "breaches of the Code as
serious given the breaches were in relation to material that carries an
absolute prohibition. The material, though not extreme in nature, was
not a borderline example of what could or could not be broadcast in the
UK, but a very clear breach of the relevant provisions of the Code".
This surely must qualify as a most inconsistent decision. Several
channels were broadcasting similar material at the time yet only Playboy
TV have been singled out for an enormous fine. Even now, in more
softcore times, R18 material is regularly broadcast. To clarify this,
the video censors were asked about their guidelines that separate
hardcore R18s from softcore 18s. Peter Johnson, Senior BBFC Examiner
replied and said that: "The situation remains as follows: extreme close
ups of genitalia; shots offering a view up a distended vagina or anus;
clearly unassimilated shots of oral-genital or oral-anal contact
(especially shots showing clear sight of contact of lips or tongue with
anus, labia, clitoris, penis or scrotum); and clear sight of real,
sustained masturbation are restricted to the R18 category and must be
cut to obtain an 18".
One of the ultimate inconsistencies Ofcom have to address is that
hardcore R18s are perfectly legal to buy from a sex shops, import from
abroad or else download from the Internet. In particular, broadcasting
via the Internet will prove particularly challenging to Ofcom. Already
some of the major players are investing in web broadcasting services
where you can watch videos via your PC. Such a service is slightly
limited in that viewers require broadband connections that are not
unduly bandwidth limited. Even then picture quality is not yet up to
that you would expect from a satellite broadcaster.
Nevertheless it does allow a very simple way of side stepping any
unacceptable regulations imposed by Ofcom. Of course Playboy TV are keen
to capitalise on this technology and have set up a service at
www.playboytv.co.uk. The first month proved very unsatisfactory with
failed promises to provide live feeds echoing satellite transmissions or
indeed any regular change of material at all.
However Playboy TV say that things will improve from 1st March 2005 and
that they "will not now be offering live broadcast streams, but instead
each channel will now be individually scheduled with a mixture of X and
XXX content. Each channel will have a 4 hour schedule (looped for 24
hours) that will change on a daily basis, and will include XXX content.
This means that we will now be offering PlayboyTV XXX, Splat, Adult
Channel XXX and Spice Extreme XXX as a bespoke online service".
I still believe that the May announcement from Ofcom will allow hardcore
on satellite TV. But I think that competition from the Internet will
certainly help towards this outcome. I am sure that Ofcom would like to
be seen providing a more consistent approach to regulation than they
have achieved in the last few months. So hopefully they will go with the
flow and allow hardcore on satellite.
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