Sex Toys News

The Mojowijo is the very latest in sex toy technology. Billed as the toy that has transformed cybersex, the Mojowijo vibrator can be connected wirelessly to a laptop and controlled remotely, meaning that those forced to say goodnight via Skype could now see their late night calls suddenly spiced up.

The Mojowijo is a sex toy of two parts - one, a traditionally shaped pink vibrator for the ladies, the other, a blue ring-shaped device. Both attachments are fitted to a handle that can be attached to the accessory port on a Nintendo Wii remote control.

Using Motion2Vibration technology, the device is able to transform the movements performed by each user into vibration signals and send them to another selected device, either in the same room or over the internet.

Couples simply dial into each other's laptops using Skype, and the presence of both Mojowijos is picked up. Using the motion of their own remotes, the users can then play with the settings on their partner's vibrator, upping the frequency or taking it down as required. So the more one partner moves their wand, the more the other partner's will vibrate.

Soft, crescent-shaped and Barney-purple, the We-Vibe could pass for an air freshener in its unremarkable plastic package. It's not what most people imagine when they think of a sex toy. Launched four years ago by an Ottawa husband-and-wife team, it's a vibrator for couples that stimulates both partners at once, and outsells its competitors by three to one.

Now in its third generation, the We-Vibe has become the most successful branded sex toy since the Rotating Rabbit gained fame on Sex and the City.

Ex--Nortel Networks engineer Bruce Murison came up with the idea for the device. His wife, Melody, was the one with the marketing brainwave. The Murison's company, Standard Innovation, set out to become a cornerstone of the domesticated, wellness-oriented side of the sex industry.

Standard Innovation now has 25 full-time employees and have been working on new features like waterproofing and a remote control version.

The We-Vibe has always been made from medical-grade silicone, challenging the idea that sex toys are by definition cheap. At $150, the We-Vibe has also found a new market as an affordable luxury for middleclass couples often intimidated by sex shops.

More Sex Please, We're British
Tuesday 8th May 10pm, Channel 4

A look behind the scenes of one of the UK's most successful online sex toy businesses.

Lovehoney, is a thriving operation that brings sexual pleasure to the women and men of Britain through the click of a button. Founded in 2002 by Neal Slateford and Richard Longhurst, Lovehoney has seen its sales increase each year to £16 millon.

Lovehoney reckon that nearly half of the nation owns a sex toy. The UK sex toy market is worth an estimated £250 million. And with high street retailers such as Boots, Tesco and Superdrug now stocking erotic toys, the market is set to grow and grow.

More Sex Please, We're British meets the people working at the company's HQ in Bath, sending out over 11,000 parcels a week - from adult toys and sexy lingerie, to erotic literature and games.

The cameras also follow the company as it prepares to revamp the upscale Coco de Mer in London's Covent Garden and break into the USA.

Offsite Comment: Blogging about Sex Toys in Britain

8th May 2012. See article from huffingtonpost.co.uk by Richard Longhurst

Even a decade ago, using a vibrator or (worse!) a male mastubator was an admission of failure, a last resort for the losers in love who had given up on ever having an actual flesh-and-blood relationship. All the lonely people, the Beatles nearly sang, where do they go to come?

But now, according to research group Hewson, the sex toy market is worth an estimated ?250m a year in the UK. 71% of readers of Fabulous magazine admit to owning a sex toy. There simply has to be more to this sex toy business than singletons furiously masturbating - and there is.

What kick-started this wider acceptance of sex toys was that famous episode of Sex and The City. First broadcast in 1998, The Tortoise and The Hare saw Charlotte become a virtual recluse after buying a rabbit vibrator at New York's Pleasure Chest sex store. The rabbit instantly became the must-have sex toy for women and is now available in more varieties than Heinz has ever baked its beans, including Lovehoney's soon-to-be-launched Happy Rabbit.

...Read the full article

The future of sex tourism lies in robot prostitutes, two Victoria University researchers have theorised.

Management professor Ian Yeoman, a futurist with an interest in tourism, and sexologist Michelle Mars have looked to how red light districts might operate in the year 2050.

The futuristic scenario of sex tourism suggests android prostitutes will reign supreme, eliminating the risk of contracting sexually transmitted infections in an industry free from sex slavery.

Their paper: Robots, Men And Sex Tourism, published in the journal Futures, imagines a sex club in Amsterdam named Yub-Yum.

Sexual tourists will pay about 10,000 Euro for an all-inclusive service from massages and lap dances to intercourse from the scantily-clad sexbots parading around.

The androids would be made of bacteria resistant fibre and would be flushed for human fluids, therefore guaranteeing no STIs are transferred between consumers.

Clients could feel guilt free as they actually have not had sex with a real person and would not have to lie to their partner. [Maybe a little bit of a simplistic view].

San Francisco's newest museum is sure to cause a buzz when it opens April 12 -- because it's devoted to vibrators of the past.

The Antique Vibrator Museum is designed to showcase kinky collectibles from the late 1800s to the 1970s, according to curator and sexologist Carol Queen:

The new exhibit contextualizes the vibrator's role in society and highlights how our attitudes around sex and female pleasure have evolved. It really gives us an appreciation for how far both society and technology have come.

The museum showcases vibrators collected since 1977 by the proprietors of Good Vibrations, a sex shop chain. The new 300-square-foot museum is in the back of the Good Vibrations shop on Polk Street. Admission is free.

The easy-to-clean Joyballs are very simple to insert. With each movement, the little balls excitingly stimulate your innermost parts. This will strengthen the muscles of the vagina in next to no time. This way you will feel more of your partner -- and he will certainly feel more of you!

In addition, the anal Joyballs are a pure pleasure when it comes to anal sex.

Channel 4 has commissioned Sex Toy Story, a one off documentary that will follow Britain's biggest supplier of sex toys, Ann Summers, in its attempt to create the first ever people's vibrator.

The chain's chief executive, Jacqueline Gold, has decided it's time for bold ideas if she wants to stay ahead of the competition. She has set her company the task of developing a range of vibrators.

A cross-section of British women will be called upon to create a panel of experts. Over a period of six months, they will road test the best sex toys on the market, take part in a range of experiments to determine exactly what turns women on, and then pitch their ideas to the Ann Summers design team.

The Duet from Crave is a stylish, versatile, and strong clit vibrator. Two separate motors hug the clit gently, creating a kind of surround-sound of super-powerful vibration. Each part of the Duet carries a slightly different vibration.

The discreet carrying case is crafted from supple leather. What's more, it recharges in a USB port, is waterproof, and is nearly silent when turned on.

This trendsetting vibrator earns raves with the media as well, described by Gizmodo as a USB vibrator that gets the job done in more ways than one and by Trendhunter as A sleek, elegant sensual toy that is most importantly, discreet.

The Daily Mail has rounded up a handful of people willing to have a knock at Boots for selling sex toys within view of children.

The sex toys are a change of policy for Boots. Seven years ago, the company scrapped plans to sell sex aids alongside toiletries over fears that stocking them could damage its brand. 

A Boots spokeswoman said:

We believe a healthy love life can improve overall health and wellbeing and our customers have told us that they would like to buy these products from us.

Approximately 1,200 stores stock these products and we have worked hard to ensure they are discreetly packaged and merchandised.

There are no laws restricting the sale of these products. However, if someone who looks under 16 tries to buy such a product, Boots staff would use their discretion to decide whether it is suitable for them.'

The toys are sold under the banner Sexual Wellbeing and strapline Help you and your partner have a more positive sexual relationship. Example products are the massage devices Durex Play Dream, Play Discover and Play Delight.

The Daily Mail has rounded up a few inconsequential sound bites and presented this as a customer backlash.

Grandmother Julie Burgess said:

I am appalled. It's completely inappropriate. I'm shocked that a store like Boots is selling sex toys, let alone displaying them so openly.

And Scott Millins:

It's quite disgusting. I've got a nine-month-old baby boy and a three-year-old son and it wouldn't be a problem now, but when my young boys are older, that's definitely not the sort of thing I would want them to see. Children shouldn't know about that sort of thing until they're grown up and in a relationship with someone. It's really not very good at all.

Former Conservative MP Ann Widdecombe said:

Boots, which is a family store -- and a very popular one at that -- should adopt standards that Ann Summers have been happy to adopt. That says it all.

Boots said it had received four complaints.

Enter the religious sex-toy industry, which carefully markets and sells a range of sexual-pleasure products to the faithful. With the voice and disposition of a summer-camp director, Joy Wilson founded Book 22 a decade ago, when she had trouble getting her body to respond to her husband after their second child, and her online search for remedies yielded scandalous imagery that offended more than it helped. The pioneering site, named after the Biblical book also known as the Song of Solomon, now faces growing competition from rival vendors including Hooking Up Holy, Intimacy of Eden, and Covenant Spice.

And the industry grew exponentially this fall with the launch of the Orthodox Jewish shop Kosher Sex Toys, and last year with the Muslim vendor El Asira. The sites even enjoy the support of many community leaders. Religious people do it like everybody else, said David Ribner, a rabbi and sex therapist based in Israel, who works as a consultant for Kosher Sex Toys. Why shouldn't they have access to toys that make their lives more satisfying?

The burgeoning niche, part of the roughly $15 billion sex-toy industry, reports that business has been steadily growing, with most sites shipping a few hundred orders per month. Clients usually find them through Google, say the owners, or a thoughtful religious leader or astute sex therapist. The vendors use many of the same distributors as secular shops, with most products made in China. Gavriel, a 25-year-old furniture salesman who owns Kosher Sex Toys (and asked that we use only his middle name) stressed in an interview, There's nothing wrong with having all the sex you want.

...Read the full article

"A sex toy convention".

I knew as soon as the words came out of my mouth that I was in for a hassle. I was just trying to be honest. After all, isn't that the best policy when you're crossing the border into the U.S.?

Well, maybe not if you're en route to speak at a sex toy party convention.

Right ma'am, pull your car over there, please.

The four custom guys stifled giggles as they spent the next half hour pulling my car apart looking for... for what, semi-automatic weapons disguised as Rabbit Pearl vibrators? Cocaine-injected dildos?

When they were satisfied I didn't in fact have a trunk full of illegal French ticklers or whatever it was they were looking for, they sent me on my way.

...Read the full article

Canadian Air Transport Security Authority Policy

Josey Vogols also provides a bit of practical information:

The Canadian Air Transport Security Authority has no official policy when it comes to traveling with sex toys, and while their website lists hundreds of items that are and aren't allowed in your carry on -- Yaqua blowguns: illegal; snow globes: legal -- there is no mention of anything even remotely sex-toy related.

I called the 1-800 number to inquire if I could bring vibrators and lube in my carry-on for an upcoming lecture in another city. The lube would be fine as long as it was 100ml or less. The vibrators? Also fine as long as I didn't pack spare batteries in my checked luggage. Handcuffs and whips? One second ma'am, I'll have to check. When he came back on the line, he told me that only cops and security people can bring handcuffs on board. The cuffs and whips would have to go in my checked bag. Good to know. Thank you sir. No problem ma'am. Have a nice day.

US Transportation Security Administration

See article from sfgate.com

The Transportation Safety Administration has decreed that vibrators are OK. The TSA says whips, chains, leashes, restraints and manacles are OK, too. Any law-abiding citizen has the right to carry any such device onto an airplane.

TSA spokesman Nico Melendez said passengers could save time with a little common sense. Inspectors are doing their job. They are trained professionals and they know a vibrator when they see one. They will not confiscate a vibrator. But they are trained to pay attention to electronic devices. Inspectors inspect, he said. If you don't want us to see it, don't bring it.

Passengers carrying certain X-rated objects that are defined as club-like should place them in checked luggage. This applies to anatomically correct cylinders of roughly a foot or so in length. Melendez said such cylinders or shafts would fall within the broad category that includes billy clubs, black jacks, brass knuckles, nunchakus and martial arts weapons. All of those items are OK in checked luggage but not in carry-on luggage.

Shorter cylindrical items could very well be legal, however. They would fall into the tool category. The TSA says screwdrivers, wrenches and other hand tools may be brought aboard in carry-on luggage if they are less than 7 inches in length. In other words, according to the TSA, size matters.

When I sat watching Uta, a soft-spoken teacher and practitioner of Taoist sexual arts, tell a small group of women about popping a tiny jade egg attached to a wee little string up one's punani as a sort of vaginal maintenance, I was sceptical.

Of course, I was a firm believer in Kegel exercises and diligently squeezed and contracted from sphincter to clit at every available moment. But this seemed far more natural than challenging my lady bits with accessories like jade eggs or ben wa balls. Images of lazy Thai dancers blowing trumpets with their love muscles flashed before my eyes and made mine retract a bit. I mean, who needs fanny weight training right? Well...

Your vagina is an elastic, muscular canal and, like all muscles, can be toned and strengthened. And there are many reasons you might want to do this.

...Read the full article

As for the techie angle, Erotica fails to impress. This year's most pervasive bit of new kit appeared to be an all-in-one system for intimate female shaving. Useful -- but not especially erotic.

The only truly innovative product appeared to be the little rooster, a new concept in early morning alarm calls -- albeit mostly for the ladies. For this is an alarm-cum-vibrator, that fits neatly inside your knickers and wakes you, according to the sales blurb gradually, sensually. It is ideal for heavy sleepers and perfectly safe, as the assistant explained: I've been wearing mine all week, and it's not the least bit uncomfortable.

...Read the full article

Sex toys never get tired and are always conveniently to hand. So it is little surprise that many women are convinced their partners are threatened by sex toys.

But the belief is a myth, according to new research, which has found that the idea is mostly held by women, not their boyfriends or husbands.

A study of over 3,000 people in the U.S. by Indiana University revealed that 70% of men actually have no problem with women using vibrators. In contrast, nearly 40% of women said they believed use of sex toys would upset their boyfriend or husband.

Nearly half of the total respondents were strongly in favour of the positive statements about sex toys. Less than 10% felt the same way about negative statements, such as, [using vibrators] makes women too dependent on them for pleasure, with the remaining percentage issuing indifferent responses.

Participants, who were aged 18-60, either agreed or strongly agreed with statements put to them by researchers, such as, [vibrators] make it easier for a woman to have an orgasm, and [vibrators are] a healthy part of many women's sex lives. Men and women were given the same questions.

Debra Herbenick, lead researcher and associate director at Indiana University's Center for Sexual Health Promotion says her findings demonstrate how important it is for couples to share sexual interests with their partners.

She told LiveScience:

This builds on a lot of previous research that has shown that feeling like you can be intimate with your partner - that you can share things with them about your sexual desires and interests - is very important to a couple's sexual life and a woman's sexual satisfaction.

It's not just the vibrator use but being able to share those parts of your sexuality with your partner that matters.

There's one Hitachi product you won't see at the company's trade shows and conventions - its Magic Wand massager. The Hitachi Magic Wand was originally designed in the 70s as a two-speed muscle massager, but it soon became clear this mains-powered electric vibrator was incredible for intimate, as well as deep-tissue, massage. Renowned as one of the most powerful vibrators ever invented, it quickly made its way into bedrooms the world over. However, Hitachi shy away from promoting or featuring the product.

In a further blow, the product has now been banned by miserable EU bureaucrats on the grounds that it has now CE kiitemark. Trading SubStandards have been searching sex toy warehouses and stopping the sale of the appliance within the entire EU.

LoveHoney have taken advantage of the ban and produced their own UK-friendly version.

The Lovehoney Mains Powered Magic Wand Vibrator is now available to soothe and stimulate. What's great about this wand is that it has a UK plug, meaning it's perfectly designed for totally safe use in the UK with no loss of power. Stylishly designed with a quality build, this toy is a brilliant way to experience the iconic magic wand sex toy for yourself.

The Lovehoney Mains Powered Magic Wand Vibrator delivers intense stimulation to your intimate spots with its range of delectable vibration speeds. Designed to access those hard-to-reach areas with a flexible head, this new legend delivers pleasure on demand.

The Lovehoney Magic Wand Vibrator is part of the new Lovehoney own-brand range of sex toys.

California Exotic Novelties releases the innovative new Rotator Masturbator. A handheld masturbator that rotates and spins as it delivers unparalleled satisfaction, it's a revolutionary product destined to change the way men look at sex toys.

Susan Colvin, President of California Exotic Novelties, says, Our design team did a lot of research to create a masturbator like no other. One that is substantial, provides ultimate satisfaction, and is masculine in design. The Rotator Masturbator is all that and more.

The Rotator Masturbator features 120 non-jamming beads that rotate under a textured silicone sleeve. It has seven powerful functions of rotation, including reversible patterns. An independent five-speed controller has an easy on/off switch that is intuitive and ergonomic. It's water-proof and easy to clean.

Sometimes it seems like the ladies have all the fun because there are so many types of vibrators and massagers made for her pleasure. This amazing masturbator is all for the fellas! It's like nothing I've ever seen before and will surely garner great sales! says Jackie White, Vice President of Sales for California Exotic Novelties.

The Rotator Masturbator is available now.

It seems that Vivienne Pattison has switched sound byte from the Daily Mail to the Sun.

The Sun reports that a few This Morning viewers were left spluttering their tea and biscuits over an Item on Monday's show. It featured golden oldies demonstrating a sex position.

Host Phillip Schofield told astonished viewers: We are going to be demonstrating positions, showing sex aids and discussing intimate details.

The sex surgery item included various sex toys, including remote-controlled and glow-in-the-dark vibrators. Meanwhile a pair of pensioners in pyjamas  performed on a double bed accompanied by cheesy music.

Psychologist Jo Hemmings told viewers: You don't need to be an Olympic athlete for this. They seem to be enjoying it, it's brilliant!

A few 'shocked' viewers took to Twitter to express their feelings. Chris Roberts tweeted: I can't believe my eyes #ThisMorning talked about sex positions and vibrators with over 60s models.

While Marktharparms added: Oh how TV has changed. Phil Schofield and Holly Willoughby on @itvthismorning discussing vibrators and sex positions for the over-sixties!

Vivienne Pattison, director of MediaWatch UK, said: Lots of people were offended.

But only four viewers phoned ITV to complain directly.

Offsite: And even those few 'outraged' tweets, weren't so 'outraged' after all

23rd October 2011. See article from markjdaniels.blogspot.com. Scooped in article from mediasnoops.wordpress.com

Oh how TV has changed, I wrote on Twitter, as the topic moved on to comfortable sex positions for the over sixties: Phil Schofield and Holly Willoughby on ITV This Morning discussing vibrators and sex positions for the over-sixties!

Now, let's get one thing straight: I'm no prude. I am one of the most open-minded, liberal individuals you are ever likely to encounter and I found the fact that a Sir Stirling Moss looky-likey, in blue silk pyjamas on a studio double-bed being straddled by an excited looking granny, highly entertaining. In fact, I was close to tears with laughter.

My tweet referred to the fact that not that long ago such shenanigans would have been frowned on if they'd been shown after the 9pm watershed, let alone at 11am on a Monday morning.

I'm quite aware that the things I say on Twitter might occasionally get picked up and used in the media, but the Daily Mail -- that harbinger of doom for the pub trade -- wrote a shock-and-awe piece on yesterday's This Morning and detailed how horrified members of the public were expressing their disgust via Twitter.

My tweet was there in glorious detail, citing me -- along with two others -- as complaining about the material. I'm quite happy for the Daily Mail to have used the message, but I'd just like to clarify something: it should have been listed on the line beneath, where one tweeter was said to have found the piece amusing and commented on having had worse days than receiving sex education from Holly Willoughby.

...Read the full article

Luxury sex toy innovator Je Joue has officially revealed the first three designs in a new product range.

First in the series is MiMi with a revamped three-button interface that provides access to its seven pulsation functions without having to adjust the vibration speed in the process. This thoughtful design adjustment makes Mimi the most versatile elegantly discreet massager in the luxury market with.

Next is Uma, a beautiful and powerful take on the traditional. Uma is a slender insertable massager with enough girth to provide the full feeling users crave with a slight curve for gentle G-spot stimulation. It features the same interface as its little sister MiMi.

The final form is FiFi, an innovative design inspired by the iconic rabbit vibrator. Featuring three independent motors and a wide head designed for G-spot massage, FiFi offers ears that function separately via individual motors. Again it features the MiMi control interface.