Major retailer Target Australia is now using plain packaging to display adult rated games on its store shelves.
The video game packaging just shows the big R18+ logo, the title, and nothing else.
Target Australia has bad reputation for censorship, unilaterally pulling Grand Theft Auto V after a little hoo-hah from morality campaigners.
Shoppers can still look at the normal covers for games in stores such as EB Games and JB Hi Fi.
Update: Only in South Australia
6th March 2016. See article from web.facebook.com
Target of Australia has responded to the news report saying:
We can assure you this plain packaging display is not policy nation-wide. We are currently investigating the origins of this image. There are some legal guidelines in SA around how R rated video games can be displayed, so we believe the image may have
originated from SA. Please don't hesitate to let us know if there's anything further we can assist you with.